The Four Part Plan: 1) FOCUS ON SELLING A LIFESTYLE You’re not just selling a house, you’re selling a lifestyle. Think  beyond your “house data” such as square footage and room sizes. Highlight home features that resonate with the lifestyle buyers will get if they purchase your home. Whether that’s entertaining space, smart home tech, […]

  The thought of buying or selling a home can be intimidating . . . the idea of doing both simultaneously can be downright overwhelming.  Should you buy first?  Should you sell first?  Should you rent in between?  With the recent impact of COVID, now more than ever, our clients are seeking the opportunity to […]

  Let’s be honest, six months ago, none of us imagined we’d be where we are today.  While last spring was filled with coping strategies and beliefs that this was all just “temporary,” the new reality is we are in this for the long haul.  Here in Seattle, most schools have moved to an online […]

  Even with COVID restrictions, the Seattle real estate market continues to be very strong.  We find that our sellers who follow these 5 steps are more successful in this market, often selling over list price with multiple offers.  While your market may be faster, or slower, than Seattle, in the time of COVID, it […]